3 Additions To Your Online Booking Form To Increase Bookings

Today, I want to talk about your online booking form – and specifically how to get more bookings on it. After all, that is the ultimate goal from all of the marketing, advertising and hard work you put into promoting your escape room – right?
Online booking forms can take many shapes and sizes – many escape rooms use specific booking software, whilst others have an in-house booking form. Whatever you use, they’ll always be different ways to increase conversions – i.e. increase the number of bookings you get.
So today I’m going to share 3 of the most important additions you can make to your online booking so you can get more bookings and customers.
Think about it – all the handwork and money you spend and invest into your marketing to get people onto your website, and onto your booking form – only for the vast majority to leave without booking. Incredibly frustrating, and unavoidable to an extent.
Now I’m not saying or promising every single person who visits your booking form will place a booking with you if you make these 3 additions – but they’ll be more likely to. And every extra booking is a bonus.

5 Additions To Your Website To Increase Your Bookings

Lets talk about your website and the bookings you get from it. The majority of bookings you receive will come from various sources which all end up on your website. But what you may not realise is the majority of people who visit your website leave without booking.

In fact, on average, 97% of your website visitors will leave without booking. And 70% of those will NEVER return to your website.

So you work hard, and invest so much time and money into marketing to get people to your website, only for 97 out of every 100 visitors to leave without booking. That’s crazy! It’s madness!

But don’t worry, because there are some simple additions you can make to your website which will help increase your bookings by 15% or more! And yes, I mean simple. You don’t need to be a coder, a website designer or a digital marketing guru to make these additions. Anybody can!

And it’s these 5 simple but effective additions that I’m going to share with you today.