Escape Room Marketing 2020 Highlights Part 2

Today I’m going to be following up on our last blog, where I started sharing some of the highlights from the first half of 2020s escape room marketing blog: the strategies, the opportunities, and ways to survive during the biggest threats the industry has ever faced.

This is because, as we come close to the end of 2020 it’s important to look back at the good, the bad and everything else in between when it comes to escape room marketing. And sure, 2020 has been full of the bad but we shouldn’t overlook all of the good that came from the year too!

Not only is this a great opportunity look back on the year, it’s great to remind yourself or catch up on some new strategies that you could try in 2021.

So without further ado, let’s dive in to the escape room marketing 2020 highlights part 2…!

A Free and Revolutionary Way to advertise your escape room that a lot of owners don’t know about

As you know, ratings, reviews and testimonials are critical to marketing your escape room, and they help people find the confidence to try you out and make a booking.

Imagine if you built on this and had your escape room rated and reviewed by one or more influencers in the industry – somebody who is renown for playing dozens, if not hundreds, of escape rooms. They’re experts, and their opinions and online reviews both matter to and are read by many other escape room player and enthusiasts.

This will lead to free advertising for your escape room for years to come, as other players book with you from around the country – or even the world!

But how do you find influencers to visit your escape room and review them? That’s what I’m going to cover today. I’m also going to share with you exactly how to invite an influencer to visit you, so you can get started right away!

How to never, ever, run out of customers for your escape room again!

Today I want to help solve a problem that I know many escape rooms ultimately end up facing, several years into their opening: running out of a customers!
As you can imagine, this is a problem you want to do all you can to avoid – and today I’ll show you how.
This problem exists because of one fundamental, albeit unfortunate, truth about escape rooms: Not everybody will want to play them. Sure, the industry has grown so much over the last decade, there will always be some people who are not interested. I know, it’s hard to read – and trust me it’s hard to type, but it’s true!
That means that eventually, one way or another, you’ll start drying up – running out of customers.
So what is the solution? What can be done to stop this happening, to ensure a constant stream of paying customers?

How to get new followers on Facebook for as little as 3 cents/pence!

Today I’m going to share a proven marketing strategy that you can start using TODAY to get new followers on Facebook for as little as 3 cents/pence!

But you may be asking, why are followers important? Well, with an increased following on Facebook (and ultimately other social media), you’re able to engage with more people, promoting your escape room and getting new bookings. Sure, not every new follower will become a customer – but the more you do have, the better – and with the strategy I’m about to share, you can get many followers at a very low cost!

Without further ado, let’s get started…

3 Ways To Get Your Former Customers To Book Your New Live Escape Experiences

I really want to help you to generate as much income as possible during this difficult situation and whilst your escape room doors are physically but temporarily closed. That’s why today I’m going to share 3 ways you can get your former customers to book your new live experiences.

Whilst there will be so many people who have never played any of your games before who will be perfect to market to, there is no substitute for marketing to former customers.

This is because they know you already – they’ve played one of more of your rooms historically, and they will have loved it and loved your team. So by coming along and offering them something similar but also very different, you’ll find that many former customers would love to book a live online experience right away.

So what are you waiting for? Let’s dive in…