3 Ways Gamification Marketing Can Get You More Virtual Experience Bookings

Today I want to continue to help all of you who have started to, or are going to, offer virtual experiences as a way of creating some income during the ongoing situation.

Virtual escape room experiences are almost brand new, they’re cutting edge, they’re modern and they’re something a bit different. And what better way to get customers to book these kind of experiences than using marketing that is also cutting edge, modern and a bit different?

Gamification Marketing is the FUTURE of all escape room marketing – whether that’s virtual/online experiences, or standard in person escape rooms. It involves Marketing not your escape room or escape experiences, but a puzzle or a brain teaser.

5 Ways Marketing Virtual Escape Rooms Is Different To Normal Escape Rooms

When it comes to comparing Virtual to normal “physical” ERs, there are clear differences. But when it comes to Marketing them both, it can be easy to mistakenly take the same approach. Sure, they’re both ER experiences that require a group of players, team-work, challenges, time limits, etc.

But that doesn’t mean you should market to them exactly the same. To help you to best market your virtual experiences and to maximise your customers and income during this difficult time, I’m today going to share with you 5 ways marketing virtual escape rooms is different to marketing normal escape rooms.

Why You Should Be Running Virtual Escape Rooms

As more and more escape rooms were forced to temporarily close in recent weeks, the virtual escape room market has started to grow. As people are forced to stay at home, many are looking for new forms of entertainment and ways to distract themselves from this challenging time. At the same time, escape rooms are looking for a way to at least make some money whilst they’re closed.

So there is now a growing demand for virtual escape rooms, and today I want to share why YOU should start running them because there are SO many good reasons why you should.

5 Ways To Prepare Your Escape Room For Its Reopening

One of my biggest goals with these blogs is to provide hope and some positivity in this difficult world. Sure, things are bad now – but one day the world will return to normal and you can reopen your escape room and continue with business as usual.

I know it feels like a long way off – and it might be, it’s true. But it’ll come, and today I want to help you prepare for that day. There’s no point waiting for that day to come, and then thinking about how to market your escape room and bring in your first customers. You need to think about that today, and you need to arm yourself with the marketing needed.

5 Things You Need To Be Doing On Social Media When Your Escape Room Is Temporarily Closed

By doing the 5 things I’m going to share today, you will be a source for good, for positivity. You’ll be recognized as a business who cares and who is there for its local community.

And from a business point of view, the better job you do of this the easier you’ll find attracting new customers and getting new bookings when this has all blown over and your room has reopened.

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