3 Changes You Must Make To Your Marketing Before You Reopen Your Escape Room

To lead on from last week, today I’m going to focus specifically on changes to your marketing that MUST be made before you reopen – and there’s a total of 3 that I believe are absolute MUSTs.

As an escape room marketer, an escape room player, and as a human being who (like everyone else) has been changed by recent events – I truly believe the 3 changes to your marketing I’m going to cover will be critical to how fast your escape room can recover from being closed for so long.

I truly believe that, and I truly want to help you all I can – so please make sure you take notes and ensure you take ACTION between now and the day you can reopen, so you’re best prepared.

3 Ways To Get Your Former Customers To Book Your New Live Escape Experiences

I really want to help you to generate as much income as possible during this difficult situation and whilst your escape room doors are physically but temporarily closed. That’s why today I’m going to share 3 ways you can get your former customers to book your new live experiences.

Whilst there will be so many people who have never played any of your games before who will be perfect to market to, there is no substitute for marketing to former customers.

This is because they know you already – they’ve played one of more of your rooms historically, and they will have loved it and loved your team. So by coming along and offering them something similar but also very different, you’ll find that many former customers would love to book a live online experience right away.

So what are you waiting for? Let’s dive in…

3 Ways Gamification Marketing Can Get You More Virtual Experience Bookings

Today I want to continue to help all of you who have started to, or are going to, offer virtual experiences as a way of creating some income during the ongoing situation.

Virtual escape room experiences are almost brand new, they’re cutting edge, they’re modern and they’re something a bit different. And what better way to get customers to book these kind of experiences than using marketing that is also cutting edge, modern and a bit different?

Gamification Marketing is the FUTURE of all escape room marketing – whether that’s virtual/online experiences, or standard in person escape rooms. It involves Marketing not your escape room or escape experiences, but a puzzle or a brain teaser.

5 Ways To Prepare Your Escape Room For Its Reopening

One of my biggest goals with these blogs is to provide hope and some positivity in this difficult world. Sure, things are bad now – but one day the world will return to normal and you can reopen your escape room and continue with business as usual.

I know it feels like a long way off – and it might be, it’s true. But it’ll come, and today I want to help you prepare for that day. There’s no point waiting for that day to come, and then thinking about how to market your escape room and bring in your first customers. You need to think about that today, and you need to arm yourself with the marketing needed.

5 Things You Need To Be Doing On Social Media When Your Escape Room Is Temporarily Closed

By doing the 5 things I’m going to share today, you will be a source for good, for positivity. You’ll be recognized as a business who cares and who is there for its local community.

And from a business point of view, the better job you do of this the easier you’ll find attracting new customers and getting new bookings when this has all blown over and your room has reopened.

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