How to get up to 15% more bookings for your escape room experiences by doing just ONE thing!

Today I want to provide the most simple and honest answer I can to the question I get asked all the time: “How do I get more bookings for my escape room?”.

More bookings, they’re the epitome of escape room marketing and the reason you spend so much effort marketing each and every day.

Depending on your escape rooms current situation, I could provide one of ninety-nine different answers to that question. Because it really does depend on you and your escape room.

BUT – there’s one answer that I am always able to give to any escape room, anywhere, at any time. There’s one way that any escape room can use to get more bookings: up to 15% more bookings to be precise.

The answer is surprisingly simple and straightforward, because its embedded in the core concepts of why escape rooms work in the first place: People just love a challenge, they love an obstacle to be able to overcome, they love to be tested.

Without further ado, let’s dive in and answer the million-dollar question “How do I get more bookings for my escape room?”.

The biggest opportunity for escape rooms in 2021 that YOU cannot miss out on!

Hey friends and welcome to our latest escape room marketing blog! I hope you and your loved ones are well wherever you are in the world.

Today I want to shine some light on the escape room industry by revealing what I consider to be the biggest opportunity for escape rooms this year. I know, it’s a bold statement! But bare with me.

The last 10 months have been a nightmare for sure. And in many countries it’s not set to get better for a few months longer at least. But with struggle, with pain, comes opportunities. Last year many escape rooms adapted to offering virtual and online escape rooms to try to make some money whilst their physical doors were shut closed.

But two very important statistics from 2020 has revealed an even greater opportunity that escape rooms truly cannot afford to miss.

• 2020 stat 1: Searches for “Virtual Team Building” were up 1,540%!

• 2020 stat 2: 45% of corporate teams feel “less connected” to their peers and colleagues since the pandemic started in March

So what do these stats mean, and what opportunity does it give to escape rooms?

To find out, dive into todays blog…

10 Escape Room Marketing Resolutions You Need To Keep In 2021!

With 2020 finally behind us and vaccines being distributed worldwide – the world should be able to start getting back to normal in the coming weeks and months. And the escape room industry can start to get back on its feet again!

To start this brand new year off in the best way, I figured a great place to start our escape room marketing blogs back up again would be with setting some resolutions. For those who don’t know the concept of resolutions, they’re basically pledges people often make at the start of a brand new year. Pledges designed to make their lives better, doing things that they’ve historically not been very good at or just brand new things they want to start doing.

So today I want to challenge you to make a total of 10 escape room marketing resolutions that you’ll stick to throughout 2021. Some you may already do, others you may never have thought of doing. But ALL of them will be of great benefit to your escape room, and I would go as far as to say they are all MUST DO’S if you want to make a success of your escape room in 2021.

The thing about marketing is, as with resolutions, it must be continued consistently – not just started and stopped after a small amount of time. Consistent, long term marketing is successful marketing, so stick with these resolutions all year round!

Without further ado, let’s dive in!

Escape Room Marketing 2020 Highlights Part 2

Today I’m going to be following up on our last blog, where I started sharing some of the highlights from the first half of 2020s escape room marketing blog: the strategies, the opportunities, and ways to survive during the biggest threats the industry has ever faced.

This is because, as we come close to the end of 2020 it’s important to look back at the good, the bad and everything else in between when it comes to escape room marketing. And sure, 2020 has been full of the bad but we shouldn’t overlook all of the good that came from the year too!

Not only is this a great opportunity look back on the year, it’s great to remind yourself or catch up on some new strategies that you could try in 2021.

So without further ado, let’s dive in to the escape room marketing 2020 highlights part 2…!

5 Actions All Escape Rooms In Lockdown Countries Must Take

The “second wave” of the Coronavirus is in full force across many countries, leading to their second lockdown of the year and the forced closure of escape rooms based there.

If you run or work in an escape room that has been forced to temporarily closed, you may be wondering what to do next? Whilst you may be more prepared and experienced for it than earlier in the year, the impact of closure can hit hard. You may feel out of control, paralysed and unable to take control of a situation that is seemingly out of your hands.

Your Escape Rooms are not just your passion project or nest egg, they’re the financial future of your loved ones and a key part of your local community. And that my friends must be protected as much as possible.

So on todays blog I wanted to share 5 actions that I feel ALL escape rooms in locked down countries MUST take in order to ensure they come out of it the best as possible – and that goes for you too!

If your country is currently not locked down, I’d still recommend you give my blog a read through. The worldwide coronavirus situation is everchanging, and it’s best for you to be prepared in case your country has to lockdown too.

A Free and Revolutionary Way to advertise your escape room that a lot of owners don’t know about

As you know, ratings, reviews and testimonials are critical to marketing your escape room, and they help people find the confidence to try you out and make a booking.

Imagine if you built on this and had your escape room rated and reviewed by one or more influencers in the industry – somebody who is renown for playing dozens, if not hundreds, of escape rooms. They’re experts, and their opinions and online reviews both matter to and are read by many other escape room player and enthusiasts.

This will lead to free advertising for your escape room for years to come, as other players book with you from around the country – or even the world!

But how do you find influencers to visit your escape room and review them? That’s what I’m going to cover today. I’m also going to share with you exactly how to invite an influencer to visit you, so you can get started right away!

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