Today I’m going to be addressing a concern I’m seeing more and more – and that is surrounding the costs of running Facebook and Google ads. As a marketeer, I love these paid ad platforms because they allow fantastic targeting – but it comes with a price.
And following the difficult year the industry has had with the pandemic, more and more escape rooms are trying to minimise their costs. And I don’t blame them.
So what alternatives to these expensive platforms exist that escape rooms can use to market themselves instead?
Luckily there’s plenty to choose from, and I’m going to be sharing the top 5.